Retail ecommerce is expected to soar to about $4.88 trillion by the year 2021. The intersection between globalization and the Internet of Things introduces a new promise for the future of ecommerce.
Even as the global economy moves towards click and mortar, many challenges still exist. Ecommerce shipping offers an enormous range of solutions. Nonetheless how to choose the right ecommerce shipping courier remains a common hurdle that traders must grapple with.
This guide offers the best advice on how to choose the best courier for ecommerce shipment.
What Is a Courier?
With the growth in ecommerce, the courier business has also expanded in leaps and bounds. This expansion presents both good and bad news for online companies.
The good news is that there’s variety in the choices they have for courier services. The bad news is that sieving through for the best courier service provider can be extremely hard in such cases where the industry is flooded.
First things first, what is a courier exactly? Couriers are service companies that are usually privately-owned, which facilitate the shipment of parcels or consignments to the delivery points based on prior contracting.
Ecommerce business owners rely on the efficiency of couriers for a fee, since these companies have the resources and capability to facilitate pickup and delivery of packages with the utmost professionalism.
Factors to Consider When Deciding on the Best Courier
For any online business owner, there are specific factors they must focus on before deciding on a potential courier for their deliveries.
1. Charging Structure
There needs to be a clearly defined charging structure before signing an agreement. Ecommerce companies must ensure that their potential couriers outline the shipping charges for different sizes, weights, and delivery locations.
Before contracting a courier company, there’s a need to scrutinize all the hidden fees related to shipping. Then compare these charges with other players in the courier business.
Shipping charges can easily make or break a trader’s ecommerce venture. This means that there’s a need to settle for the option that best favors the underlying circumstance.
2. Areas Covered
Online businesses are supposed to be boundless. Ideally, ecommerce should be set in a way that deliveries overcome the limitations previously common in the brick and mortar economy. Such restrictions include geographical hurdles.
The best courier should be the one that can deliver across a wide coverage area. Will the courier company be able to overcome the local, national, and even international barriers? If the online business has a target market that goes beyond national borders, then there’s a need to look for couriers that offer international shipping.
For any ecommerce business, the last thing they would want is to disappoint their clientele. Without a clear commitment from the courier on their specific delivery radius, such disappointments may be frequent. Before deciding on a courier, it would be best to seek more information on the areas they cover.
3. Service Guarantees
Nothing is more important in ecommerce than trust. Every so often, courier companies get into trouble due to logistical challenges. Before settling for a courier, it would help to seek clarifications on the various guarantees that the company provides.
The courier must present a roadmap on how they intend to ensure that the shipments reach the customers on time. Such service guarantees also clarify the company’s commitment to compensate in case of any hitches in the delivery.
Service guarantees are a vital part of any agreement between a courier and an ecommerce enterprise.
Most people confuse service guarantees and warranties. The two are distinct.
Warranties are set to ensure that the service provider remains liable for any compensation necessitated by the loss or damage of the shipment. The company should clarify the procedure used to provide timely intervention in case anything happens to the package.
While considering warranties, aspects such as the insurance of packages while on transit should be an essential consideration. Companies that offer warranties should receive priority when choosing an ecommerce shipping courier.
5. Package safety
Every courier has a unique approach that aims to protect the package while on transit. It’s the courier’s job to outline their policy on package safety and procedure for delivery. How do they ensure that the shipment is dropped off to the right location or the correct recipient?
What is the procedure for verification or proof of identity? Since your courier company will be responsible for the delivery of hundreds of orders, it’s vital that you know your packages will be delivered safely.
6. Order Tracking
With the advent of technology, it’s easy to keep track of an order from dispatch to delivery.
Such technology should be able to integrate in such a way that the customer can be briefed on the progress of the delivery process in real-time. Such an approach boosts the customer’s trust in the entire process of ordering. Tracking is as important for the business shipping the package as it is for the customer who orders it since it enhances order safety.
7. Image Is Everything When Considering Ecommerce Shipping Service
The recipient of the order only gets to see the courier’s representative. They may never get to know that the deliverer of the consignment is a third party. For this reason, the courier’s professionalism and image are of extreme importance.
Make sure that the preferred courier has an image that reflects your own values. This is on top of having professional representatives with impeccable reputations and irreproachable manners.
The Future of the Click and Mortar Economy Depends on Reliable Couriers
Shipping is impossible in the global economy without dependable couriers. With the booming online market, finding the right ecommerce shipping courier is vital. These tips on choosing the best courier services will enhance trust in the click and mortar economy.
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